Expanding the brand's physical and digital footprint beyond direct-to-consumer channels by partnering with major retailers. This includes rolling out to all Nordstrom doors nationwide, expanding prom assortments at Dillard's, and launching dedicated digital storefronts on Amazon and Victoria's Secret.

Expected impact: Broadens brand awareness, lowers customer acquisition costs, and leverages partner distribution networks to drive incremental revenue growth.

Deliberately resetting product assortments in casual apparel and footwear to better align with consumer demand, while executing SKU rationalization and cost-reduction initiatives to optimize inventory levels.

Expected impact: Improves product margins, reduces markdown rates, and enhances overall order economics.

The Board of Directors formed a Special Committee of independent directors, advised by Solomon Partners, to explore and evaluate strategic alternatives to maximize stockholder value, including a potential sale, merger, or other transaction.

Expected impact: Potential change of control or recapitalization to address weak financial health and maximize shareholder returns.