FitLife Brands Inc Dossier
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SectorConsumer Staples IndustryPersonal Care Products Beta (adjusted)0.34 Intrinsic Value $10.08median of 6 methods · middle span $10-$40based on filings through 30 Jun 2026 Market Price $9.28Price as of 1 Oct 2026 Near fair valueIntrinsic value is 9% above the market price −50% · IV below pricenear fair value ±15%IV above price · +50% Data confidence Sign in to view data confidence Market Cap $87.1M Enterprise Value $132M Shares Outstanding 9.9M diluted Moat Rating None Next Earnings Date12 Nov 2026 All prices and values are periodic snapshots, not live quotes. Source dates are shown for reference. ThesisStreet consensus, scenarios, merits, risks, and invalidation triggers Thesis Summary FitLife Brands is navigating a transitional phase following its major acquisition of Irwin Naturals in August 2025. While the acquisition has significantly expanded the company's wholesale footprint and overall revenue scale, it has also introduced margin compression and integration challenges. Legacy brands are experiencing organic declines amid weak consumer spending on nutritional supplements. Although the rapid scaling of Irwin products on Amazon presents a high-margin growth channel, short-term headwinds from high whey costs, supply chain out-of-stocks, and elevated interest expenses justify a cautious stance. This section is the 12-month view: analyst targets and the probability-weighted scenarios built from them. The intrinsic value at the top of this page answers a different question: what the business is worth today. Street view · analyst 12-month targets Low · most bearish analyst$17.00 Mean target$17.50 High · most bullish analyst$18.00 Our research · scenarios, merits, risks, and invalidation triggersResearch as of 20 Jun 2026 Scenarios · 12-month scenario targets Bear CaseDownside scenario $8.0015% Consumer spending on wellness products weakens further, causing deeper declines in legacy brands. Irwin's wholesale channels underperform, and persistent supply chain out-of-stocks limit Amazon growth. High interest expenses on the outstanding debt eat into net income, pressuring liquidity. Base CaseCentral scenario $11.2560% Irwin's integration continues steadily with sequential margin improvements, and Amazon monthly revenue stabilizes around $0.9 million to $1.0 million. Legacy brand declines flatten out, and the company maintains an adjusted EBITDA margin of approximately 13.5% on revised full-year revenues of $117 million. Bull CaseUpside scenario $18.0025% Irwin Naturals successfully scales its Amazon channel to over $1.0 million in monthly revenue at high margins, while cross-selling initiatives expand legacy brands into mass wholesale channels. Synergies are realized faster than expected, driving consolidated gross margins back toward 40% and accelerating debt paydown. Scenarios are anchored to street consensus at the research date, with our probabilities and rationale. Key Investment Merits
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All scenarios are estimates and subject to change. Past performance is not indicative of future results. Quality Pillars MembersThis section is available to registered members. Create a free account or sign in to unlock the full breakdown. Explore this dossierValuationIntrinsic value, the six-method breakdown, peer medians, and your assumptions sandbox.Financial SnapshotRevenue, profitability, returns, balance sheet, dividends, and the filing-level detail.Qualitative AnalysisBusiness overview, strategic initiatives, and mergers, acquisitions & partnerships.Outlook & Key DatesForward estimates, reporting calendar, and the monitoring framework. |